Category: Graphic Design

  • Awareness Community

    Life in Lyme Light – Shedding light on Lyme Disease. Awareness Campaign and Online Support Community. Share your story of invisible illness and create your butterfly at Volunteers are given the questions: “How has Lyme disease affected your life?” and “What inspires you?”. Select stories are chosen to highlight the diversity and severity of […]

  • Nonprofit Rebrand Strategy

    As Team Lead, my role was to manage the project’s scope and deliverables. I worked with a local nonprofit; the Oasis Alliance, to iron out the project details and form a concise creative brief. It was my responsibility to oversee the members of my creative team, inform them of expectations and objectives, assign tasks to […]

  • Fundraising Campaign

    Client: The Safe Sisters Circle supports Black women survivors of domestic violence and sexual abuse in Washington DC’s Wards 7 & 8. TSSC provides free, culturally specific, holistic, and trauma-based services to Black women survivors. Brief: The Safe Sisters Circle seeks brand development and a starter pack of assets for a new signature event that […]

  • E-commerce

    With upcoming seasons approaching and a mixture of new customers shopping due to COVID, Onia’s e-commerce website was in need of new features as there is no in-person shopping experience for the brand. Product knowledge, mobile optimization, search engine optimization, interactivity and color were the objective. Projects shown illustrate usability improvements, email marketing and complementary […]

  • E-commerce App

    Designs for Onia’s 2021 collections including; newly launched app, website, emails, lookbook, advertisements and packaging. Click here to download the iOS App. Click here to download the Android App. Design Direction of E-Commerce Website — implemented alternating announcement bar at the top of all pages allowed us to highlight key features in prime real estate […]

  • Data Visualization

    The Flint, Michigan water crisis began in 2014 and still impacts residents to this day. Recent news reveals a repeat of events are occurring in Benton Harbor, Michigan. Motion graphic for engaging digital content on social media: Printed brochure design featuring data expanding on Flint and Benton Harbor contaminated water, as well as, accessible freshwater nationally […]

  • Women’s E-commerce

    Launch designs for the new WeWoreWhat brand including; introduction of email subscriptions, social media assets, sale lookbooks and print materials to accompany shipment orders.   Triggered flow emails, as well as sale and launch email marketing:   Social media campaign showing what products remained available in each size:   Sale’s department lookbook spreads:   Printed […]

  • Blog Campaign

    Designs for Onia’s blog; Brief consisting of Instagram stories and email campaigns. Elevating the brand to incorporate story-telling, giving the products life.   Social Media thumbnail layouts for social media identity:   Finalized Social Media feature:   Email Marketing to subscribers:

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